Tricom on Tour Ahead of Elections

12 Live Events Produced in 10 States in October

Senate and Congressional Candidates, Business Leaders Talked Jobs and Manufacturing

Arlington, VA — Tricom went on the road in October with the Alliance for American Manufacturing (AAM) to produce and promote 12 town hall meetings in 10 states in the weeks leading up to the midterm elections. The events were designed to draw attention locally to the need to rebuild the manufacturing sector in the U.S. to create jobs and aid communities.

Tricom team members worked with AAM staff at each site to set up the stage, oversee A/V functions and meet with attendees to conduct interviews about the state of manufacturing in America.

In addition to attracting national and local media to the events, Tricom saturated the social media sphere with coverage and provided live tweets, Flickr pictures and Facebook updates of the events. Tricom streamed the town halls live online and archived the video files on AAM’s website.

"We planned each event as a live stage production that also had to be accessible to an online audience," said Scott Treibitz, president of Tricom Associates. "The timing of speakers and panel discussions, the audio quality and the production value of each presentation were taken into account to give both audiences the best experience possible. There are always technical glitches that occur during a production like this, but our team is quick to find solutions because 'the show must go on.'"

"We traveled more that 6,000 miles to 12 cities in 10 states to help our client, and all those involved at each stop, shine a spotlight on the important issues of manufacturing and jobs," he added.

Senate and congressional candidates were invited to speak at each town hall, and at some events such as the one in Wausau, Wis., all senate candidates were either present or represented.

Video and photos from the town halls are posted on AAM's website.